Building Product Integration Conference

Etkinlik Başlangıç - Bitiş Tarihi: 06 - 13 Kasım 2008
Yer: Dallas, Şikago - ABD
E-posta: [email protected]
Web Sitesi:

Getting specified and purchased… timing… making specs work for your products… With an industry as complex as construction, the connection between the diverse players, as well as their influence on the final purchase of building products, is often not clearly understood. This session will focus on answering the most frequently asked questions of both small and large manufacturers.

Integrating Products Earlier in the Design Process with BIM
Building Information Modeling (BIM) is more than an architect''s tool, its a design movement that is experiencing wide adoption throughout the building design community.

Manufacturers who integrate their products in the BIM process, and provide the type of product content necessary, will see significant increase in specifications and sales within the next few years.

Who Should Attend: Marketing and Sales Professionals from Building Product Manufacturing Firms

Conference Program
08:30 - 09:00
: Registration, Breakfast
09:00 - 12:00: Key Steps for Success in the Construction Marketplace
John Vaci (Architectural Consultant, McGraw-Hill Construction)
Topics to be covered:
- What do AEC professionals need to know about your products to select and specify them?
- What are the key steps for marketing new products to AEC professionals?
- What are the key steps that your sales representatives can take to get your products selected, specified and purchased?
- What does LEED mean to you, the manufacturer?
- How important are properly written proprietary specifications for building product manufacturers’ marketing programs?
- Where do your products fit into the design and construction process?
- What is a consultative sales call and how do you connect with specifiers in a positive way?
- When is the right time to contact specifiers?
- How do you find and follow up on real leads that get products into the marketplace?
12:00 - 13:00: Lunch
13:00 - 15:00: Integrated Products Earlier in the Design Process with BIM 
Steve Jones (Senior Director of Business Development, McGraw-Hill Construction)
Topics to be covered: 
-  What is BIM, and why are design firms migrating toward it?
- Where is the industry now, and where is it heading?
- What does BIM look like, why are products now selected early in the design process, and how will BIM help manufactures get their products into the design at the earliest of stages?
- What is the difference between a 3D model and an information model?
- What do manufacturers need to produce to get into the game?
- How else can manufacturers get a head start to take advantage of this new movement?
- This session will also include a 3D Modeling "how-to" segment with several BIM tools.
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