One of the most significant annual events on the international design calendar, BODW is Asia's leading conference dedicated to design, innovation and brands. This pre-eminent conference and forum brings the best of the global design world to Hong Kong. Organised by the Hong Kong Design Centre since 2002, BODW has aimed to encourage businesses to unleash the power of design by focusing on the vital relationship and complex interplay between design and business.
This annual event features a series of exhibitions, forums, outreach programmes and networking opportunities for designers, business leaders, educators, SMEs and the public to exchange ideas and address a wide array of 21st century challenges. An unparalleled line-up of experts, world-wide leaders and creative legends in the field of design and innovation will gather to promote the value and power of design.
Why Attend BODW?
For one week every year, BODW assembles an unrivalled group of the world's foremost designers and corporate titans. All under one roof, they are the hallmark of an event that caters to inspiration-seekers from all over the globe. BODW is a truly engaging and enlightening experience, with unparalleled business matching opportunities, and the only occasion on which to see inside every aspect of the business of design.
What's New at BODW 2009?
BODW is the largest, most respected industry event in Asia; its ever-expanding fan base and growing international reputation are testament not only to the unsurpassed number and impressive array of design masters and business leaders who attend, but to Hong Kong's growing importance as a global leader in design and innovation.
France is the partner country for BODW 2009. With a long history of artistic and cultural developments, France is a cultural mecca as well as an essential design destination. Old-world artisan traditions combined with high-quality materials and design excellence had cemented their reputation for perfection and excellence. At the same time, France used to lead the world in avant-garde movement and now - in fashion design. BODW 2009 strives to reinforce the position of Hong Kong creative sectors by assaying the success factors of French design and to explore our common qualities such as commerce strength and long standing culture.
The week-long BODW features BODW Forum, the most significant platform for designers and business leaders to exchange ideas, and the HKDC Annual Awards Gala Dinner - a glittering event considered the highlight of the week - and an astonishing array of impressive outreach programmes, concurrent conferences and exhibitions. This year, French design icons along with other top international design masters from across the globe will be discussing topics of great importance, such as Fashion & Apparel, Product Design & Technology, Design & Communications, Space & Landscape, Intellectual Property, and the West Kowloon Cultural District Project.
Who Should Attend BODW 2009?
Champions and connoisseurs of design
Start-ups and SMEs looking for inspiration
Entrepreneurs, innovators, highly-motivated business leaders
CEOs and senior management interested in unleashing the power of design
Policy makers and influencers, trade association leaders
Academics and design educators
Students and all creative individuals